Balance in Design

Any design created or in process, we should always think about the principles of the graphic design, be it empathy, contrast, unity, etc. In order to make your design aesthetically beautiful, we need to ensure the visual balance in it. Balance should be considered in every design you make. Balance in graphic design is the placement of elements, which has a visual weight to it. When you view an object with half of it with the dark color and the other half with a lighter shade, you will find the dark color to be heavier in the design. Balance, thus play an important role in graphic design.

If you don’t have a sense of balance with your own design, naturally the viewers around, wont know where to look, and also wont connect themselves in the context of what are you trying to communicate with it. Balance doesn’t mean equal distribution of elements as symmetry, but also it can be achieved in an asymmetry design. The best example for balance would be a seesaw. We all played back in our times when we were young. We have two people with different weights on each side and make it balance by the positioning of the heavier person.Balance-02

Symmetry Balance

With the symmetrical design, the visual weight is distributed evenly, either vertical or horizontal. A symmetry balance in the design is usually shown with a straight line through middle and a visual balance is evenly distributed. The composition below will give a basic idea of what the symmetry balance is all about.


Both sides of the composition carry an equal weight. You also have to keep in mind though the symmetrical design gives a great balance but sometimes it doesn’t always relate to an interesting design.

The best brand Logo example for a symmetry design is Motorola.

Asymmetry Balance

Asymmetrical composition is intended to create a deliberate imbalance of the elements in the design. The elements of the design are not evenly distributed on the composition. In these particular designs, one of the sides is heavier than the other, but still there is a balance to it. Below you will see a simple composition of the asymmetry designs. A simple example would be like a bunch of smaller elements at one side of the design with a large element on the other side and still giving you a sense of balance, while creating an aesthetic view.

The other best example for asymmetry design would be of Mondrian. Want to know who Piet Mondrian is?


The best brand Logo example for an asymmetry design is Pepsi.

There are many other ways to show balance in your won design. One of the ways is to apply colors and achieve the balance with different weight of the objects. The other way is to use different shape of the objects and show a visual interest through this principle of design. Now that we have a strong understanding of how balance plays an important role in your design, we make sure we use this in our next design projects.

Whether its symmetrical or asymmetrical balance, you should also think about what is appropriate for your composition.

My 5th grade story!


I always thought that it’ ll be an easy and quick answer whenever anyone will ask me. But no, it was very difficult for me to answer that Why I Love Calligraphy so much? I had to dig deep and had to think on this.

Ever since I was in school and started writing, everyone told me that my handwriting is exactly like my Father’s. Something which I got from him as a gift (kidding). I then started realizing that I need to start writing in different art styles and I can make my mark on it. My aunt who also was a tutor brought me into notice about one of her ex student who was into creativity and DIY sorts, who also was teaching calligraphy. That time I was in my Fifth grade and din’t even know what calligraphy was. I was very keen to know about calligraphy and one day along with my ma and aunt I visited her, saw her work and I was flattered. That very moment I told myself that this will be one of the thing I would want to never leave at any cost.

For me, calligraphy was not only letters and alphabets and words but something more. My love for calligraphy and and lettering began as a way for me to release my creativity when I was young. I always had deep aesthetics for letters and fonts and also the beautiful words written beautifully.

Above you will see a collage of my calligraphy work as a beginner. Years passed, but the love for calligraphy never faded. I was in my Ninth grade when I actually started conducting workshops for kids who were in forth and fifth grade at that period of time. Slowly and gradually after a year, I was a tutor for more then 35 students. After writing this today and letting beautiful audience know that why I love calligraphy so much I realized one thing that my students have also played an important role. They have inspired me more then anyone could. 

I am professionally now a Graphic Designer and a Tutor too. During my graduation class, when I got to know that Calligraphy is not just a term or an assignment we are going to do but that will be a whole lot of subject to learn, my happiness had no limits. I have had amazing teachers who always guided me with different calligraphy workshops.

Jake Weidman, has always been a great inspiration.

For more updates, follow @quibbletrunk


Do what you Love!

Ever since my childhood, I have always had my drawing around me where ever I used to go. Never in life, I dreamt of becoming a painter or a graphic designer or an artist inspite of so much dedication towards art. But here I am, a Graphic Designer, an Illustrator and a Typographer.

When I was in second grade, I always used to spend my free time with my colouring books (I still have them :p) Whenever I see them lying in my cupboard, I open these books smelling each of the pages and the fragrance of the colors is still the same, driving me back to my childhood.

I don’t say I don’t like Barbies, I have played with them too, but when I see sets of colors and colouring books around me, I pick them first and not a Barbie :p

I still carry my drawing (mini pad) pad with me everyday to work. This particular quote of Marc Jacobs, I think it reflects me so much and I totally agree with it. I doodle, I illustrate, etc whenever I am on a thinking mode or when I take small breaks from work.

Many say, one should never make a career out of their passion because then your passion is no more a passion. But it is a wrong statement, am still very much passionate about my paintings, my work. Whatever I do, I do it with all my heart. When a particular thing interests you, you give all your time, efforts, thoughts to make it look perfect. I do things with all my love and do a lot of it. One will always be happy if they do it with their love.

Doodle a day!

Hey, doodle talk today?                                                                                                         

What happens when we are stuck with a pen and a note? Yeah, we end up doodling. Printed letters turning our to be faces and hands, underlined words kind of a train, decorative borders appears round the corner. Done with the entire thing, the whole thing turns out to be scribbled over. 

What are Doodles?                                                                                                                         

Doodles may be anything – shapes, patterns, drawings or scribbles; anything we create in our idle time while focus of our attention is elsewhere. It’s super amazing to know how creative we can be without even trying! Doodles seem to take their own shape strangely in the end. 

“We create doodle without thinking, sometimes they can be revealing like our body language that we are not even aware of.”

They may be precise, complex or child-like but in the end they look like works of art.

Why do we doodle?                                                                                                         

Sometimes, we get tense and frustrated and doodling helps relieve boredom and frustration. The urge to doodle gets stronger as stress levels rise. Doodles are like a way of a map that shows how one’s mind works.

“One of the best things about doodling is that no one will tell us what we have to do and how do we have to do. It is totally our imagination and idea which come together as a piece of an art.” 

Everything in a doodle related in someway to the person who as drawn it or visualised it.


Doodles are puzzling, full of bizzare images which makes no sense, rather like dreams.

Below is my instagram page ‘theminimalist9’. If you like the sketches, do like them. Feel free to comment. Thanks!